Do you feel like you have all the answers to open your first brick-and-mortar? I definitely didn’t 9 years ago when we opened our first shop.
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![Interior of a plant shop showcasing various potted plants on wooden shelves and floors, with some colorful plant pots and hanging textiles.]()
Do you know what products you want to sell and where you’ll get them from? Do you know what your pricing will look like to make a profit?
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![Colorful party supplies and decorations in a store, including paper lanterns, rainbow streamers, and various cups and accessories displayed on tables and shelves.]()
Do you know all of the steps to get your doors open and customers buying? Will customers know how to find you?
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![A small, adorable, lavender-colored building with large glass doors, a step, and a sign that reads 'Flora Fern' with a pink background and a purple palm tree logo. The building has a small collection of colorful balloons (blue, pink, purple, yellow, orange) tied to a white rectangular container outside, and is set in a grassy area with trees and a street reflected in the glass.]()
Have you thought about what neighborhood or district you want your shop to be in? Will you have regular foot traffic or will you need extra marketing efforts to get people in the door?
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![A wall decorated with various posters, stickers, and images, including movie references like Jurassic Park, a message that says "Welcome! Everything is fine," and comic-style art. In front of the wall is a wooden counter with small decorations, hand sanitizer, and merchandise, with yellow baskets on a black stand to the right.]()
Will you work your shop yourself or will you hire employees? Do you know what taxes you’ll need to pay monthly/annually?
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![A storefront with a large sign reading 'JOHNNY AND JUNE' and a smaller sign outside saying 'COME ON IN, WE'RE OPEN!' The shop has a skeleton model in the window and is decorated with various items, with trees and other buildings visible in the background.]()
Do you have branding in place, including a website? What marketing needs do you need to consider to launch?
My Signature Brick-and-Mortar Blueprint eCourse
Over the past decade, my wife and I have enjoyed running a variety of retail businesses, from gift shops to a micro plant shop in a tiny house, and a hand-poured candle business that helped both of us become self-employed. We’ve done tons of research and learned a lot from experience. I’m genuinely excited to help you avoid hours of online searching, clear up the noise, and get your retail shop up and running quickly, making your business start-up smoother and less stressful!
Ready to get started?
Learn the steps to go from online store or pop-up shop to brick-and-mortar! There are so many steps to consider that you may not have thought of, and we’re here to help. WIth experience as vendor at over 150 pop-ups, 2 different mobile pop-up shops, 10 years of retail ownership experience in four different brick-and-mortar locations, and 12+ years wholesale experience including being a tradeshow exhibitor, I’ve learned a lot and am excited to help you save yourself a lot of online research and cut through the noise to get your retail shop up and running as soon as possible. Let’s get started!
